Fit For Bucks

Description: Fit For Bucks is a platform that tracks and automatically converts your active calories or steps into digital gift cards redeemable for healthy lifestyle products.

Objective: Worked with the client to create MVP (minimum viable product) strategy. Our focus was on:

  • pilot test with users
  • user research: surveys and interviews
  • business model analysis and strategy including partnerships
  • pricing model
  • user flows
  • sketches
  • prototype



Consulting, iOS, Mobile, UX Strategy, Wearable
2015 - 2017
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